As part of the award-winning Modern Luxury Media network, Modern Luxury Peak will inspire and inform readers about the world class sights of the spectacular Western Slope Region.
NEW YORK, NY - MARCH 15 - Today the editors of Modern Luxury Media, the nation's largest luxury media company, are thrilled to announce the debut of its newest brand and publication, Modern Luxury Peak, which will launch in June of this year.
In Colorado, luxury lifestyle meets mountain living. Modern Luxury Peak brings a fresh perspective to the community, from the Front Range to mountain towns across the state. A one-time Western outpost, Denver has become an epicenter of Colorado refinement, rich in art, culture, food and wine, and mountain architecture. Modern Luxury Peak will help readers across Denver, Boulder, Vail, Breckenridge, Beaver Creek, Aspen, Telluride, and Crested Butte embrace and celebrate this vibrant outlook on life, whether ensconced in a design-savvy indoor space or reveling in nature.
Helen Olsson will serve as the magazine's first editor-in-chief, reporting to Phebe Wahl, SVP of Editorial at Modern Luxury. Olsson most recently served as editor-in-chief of Epic Life magazine, where she curated content on Vail Resorts’ world-wide stable of upscale mountain destinations. Over the years, Olsson has worked as an editor at Skiing, Aspen, Outdoor Retailer’s The Daily, the Snow Show Daily, and Sensi magazines. She is the author of The Down & Dirty Guide to Camping with Kids, and her freelance stories have appeared in the New York Times, FamilyFun, Ski, PBS.org, 5280, Sports Illustrated for Women, and Elevation Outdoors.
“Colorado today melds the urban sophistication of the Front Range with the stunning views and outdoor pursuits of the high country,” said Olsson, Peak’s Editor-in-Chief. “With more people spending their time on the trails and on the slopes, we see a massive opportunity to create meaningful relationships with local communities while giving readers an insider look into all that these world-class destinations have to offer.”
At Modern Luxury, connection and community are at our core. With an unparalleled reach of more than 16 million subscribers, Modern Luxury offers leading brand access to the most affluent and inspirational audiences in the most prominent cities across the U.S. With award-winning brands such as Aspen Magazine, Hamptons Magazine, Ocean Drive, and Angeleno Magazine within the Modern Luxury family, the launch of Modern Luxury Peak adds to the nearly 90 brands within the portfolio.
The COVID-19 pandemic has shifted consumer behavior both in terms of brand and media interaction. Now more than ever, it is important for brands to engage with consumers through hyper-local platforms and channels that build relationships and foster community. The launch of Modern Luxury Peak is just another example of Modern Luxury Media using local content strategies to drive and inspire powerful and impactful connections.
“We are thrilled to launch a magazine that celebrates the vibrant and active lifestyle of mountain living in both Denver and the resort towns across the state," said Alan Klein, President and Group Publisher. “For many, these areas have become permanent residences that offer the opportunity to live at a less frenetic pace. I am excited to work with Helen on this new product."
Modern Luxury Peak will be available three times this year, beginning in May, and quarterly in 2022.
ABOUT MODERN LUXURY PEAK: Part of Modern Luxury Media, Modern Luxury Peak delivers an insider’s take and travel tips on destinations including Vail, Breckenridge, Boulder, Beaver Creek, Aspen, Telluride, and Crested Butte, from the best hot spots for indulging the taste buds to finding fresh lines on a bluebird powder day to hiking through high-alpine wildflowers. Modern Luxury Peak brings a fresh perspective to the community, from the Front Range to mountain towns across the state.
ABOUT MODERN LUXURY MEDIA: At Modern Luxury, connection and community define who we are. Reaching an audience of more than 16 million, we are the nation's largest luxury media company offering leading brands access to the most affluent audiences in the most prominent cities across the U.S. Through the power of the Modern Luxury Media ecosystem including 85+ brands across 22 markets, we deliver powerful marketing solutions allowing luxury brands to connect with their audiences in the places and ways that matter the most. Visit modernluxurymedia.com and find us on Instagram or follow us on Twitter.